Thomas

3 Tips For Prioritizing Your Marketing Budget When Funds Are Limited

By Thomas on September 23, 2020

Every small business owner or entrepreneur knows how vital it is to spend their money wisely. Especially when it’s such a fine line between having enough money to keep everything moving and running into the red, knowing how to prioritize your money is key. So when you know that you need to devote some money to marketing but you don’t have much to go around, prioritization is going to be your lifeline.

To help you in figuring all of this out for your organization, here are three tips for prioritizing your marketing budget when funds are limited.

Work From Your Goals

When trying to prioritize how to spend your money on marketing, the best way to get your head around things and figure out where your money will have the biggest impact for you is to really nail down what your goals are for your marketing in general.

According to Brian Morris, a contributor to Business2Community.com, businesses like law firms might want to attract new clients. For other businesses, getting repeat business or making more sales could be the goal of their marketing. But until you’re able to clearly understand and define what you want your marketing efforts to achieve, you can’t hope to be able to prioritize where you’re putting your money in order to most effectively reach your goals.

Learn How To Best Run Campaigns

Just throwing your money into the category of marketing won’t do you a lot of good, especially if you don’t have a lot of money to go around. In this situation, you’ll want to be very strategic about where you’re putting your money and what’s going to give you the best return on your investment.

To help you with this, Keith Bendes, a contributor to Forbes Communications Council, advises that you allocate your marketing money to whatever is going to give you the biggest impact. Usually, this will mean putting your money only into one channel for any given campaign. So whatever area or platform you think will most resonate with your target audience for that specific campaign is where you should be putting your funds.

Invest Time Rather Than Money

When money is low, there are still ways that you can get your marketing going by investing your time rather than your dollars.

One great way to do this, according to Helen Pollit, a contributor to Search Engine Journal, is to get creative with your online marketing. While you may know the best practices for things like SEO, nitpicking all the little technicalities may not be the best use of your time. Instead, do what you can to set yourself apart from your competitors and make a splash with your audience.

If your marketing budget is small, consider using the tips mentioned above to learn how to prioritize your efforts and investment.

5 Ways You Can Earn Rewards Online

By Thomas on September 10, 2020

The internet provides people with many opportunities, especially those who want to earn extra money. If you want to make money for a road trip, concert or night out on the town simply find online sites that offer rewards for your time.

If you’re not sure where to start, perhaps today’s article will help you. Below are the top five ways you can earn rewards online. Continue reading to find out more.

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1. Take Part in Online Surveys That Pay

There are companies out there who do extensive research on their target audience. One way these companies conduct their research is by collecting data from surveys. Typically companies will offer you cash for each survey you complete. All you have to do is answer all the questions on the survey honestly and submit it through the company’s website to earn your rewards.

2. Play Online Slot Machines

Did you know that you don’t have to go into a physical casino to play slot machines? You can play online. So if you’re sitting at home, bored, log onto one of the best online casinos Canada, South Africa or Ireland has developed. There are impressive sites from across the globe, all safe to play on. You’ll love how easy it is to earn rewards and you’ll get exclusive offers if you’re a first-time player.

3. Get Discounts on All Your Favourite Products

If you shop with a store often and you have a loyalty card you can save on products that you buy regularly. You’ll have the opportunity to earn discounts during sales or simply because you’re a loyal customer. Find out about offerings in your local stores so you don’t miss out.

4. Earn Rewards Through Insurance

Some insurance companies offer you rewards based on your activities. For example, certain medical insurance companies offer you bonus points if you eat healthy food or run every day. You can use these points to get discounts on travel or when you buy food and other items you need.

Earning bonus points on your health insurance could help you reach your fitness goals quicker. You’ll eat healthier and get regular exercise to earn your points. Not only will you be physically healthier but you’ll be able to spend your points on various products or services you need, without using cash. For example, depending on the type of benefits your insurance company offers, you can get discount on fuel and gym memberships.

And it’s so easy to make this work for you! Simply swipe your card or enter your details online to start earning these rewards.

5. Review Books, Movies and TV Shows

Some sites need the public’s honest opinion on books, movies and TV shows. So find a site that will offer you rewards for reviewing content. You’ll be helping those who need more information about what they’re reading and watching & you’ll get paid to practice one of your hobbies.

Final Thoughts

If you want to earn quick money that will help you pay for the activities you want to do or the items you need, consider the ideas on our list. These ideas are safe, fun and won’t require much time. Have fun with these rewarding sites and see how much you can earn in a month.

How To Ship A Motorcycle Across The Country

By Thomas on September 1, 2020

If you own a motorbike and you are planning to move house soon, moving your bike is a simple task, right? Well, not really. If you are moving within the same town or city, then you can just ride your bike to your new home. On the other hand, if you are relocating to another state, then riding your motorcycle there is not a good option simply because you would also need to take your household items with you.

Some people may think that it is more practical to ride their bikes than to have it shipped but do not forget about the cost of gas, food, wear and tear and other travel expenses that may incur. It is definitely more economical to hire the service of a professional motorcycle shipping company to do this work.

You will need to find the best motorcycle transport company to move your motorcycle cross country as it is a delicate matter. Read on to find the best way to ship a motorcycle across the country. Some of the common options are:-

Transporting the bike with a truck

You can use your own pickup truck, or borrow one from a good friend. You will need to know how to load your motorcycle into the truck, and then secure it to the ruck’s flatbed.

Moving your motorcycle on a trailer. Another motorcycle transportation approach is to rent a trailer to move your motorcycle across the country. Once you load and secure your bike on that motorcycle trailer, you can attach the latter onto that back of your car and haul your motorbike to its end destination.

Move the bike on a trailer

Rent a trailer and attach it to the back of your car. Load and secure your bike on the trailer and haul it to your destination.

Hire the service of a motorcycle transport company

It is without a doubt, this transportation method is the easiest way to ship a motorbike long distance.

The motorcycle shipping company offers a variety of benefits when shipping your motorbike such as individual shipping crates, enclosed transport and professional service. In order to move your bike successfully, you have to choose a motorcycle shipping company that specializes in the transportation of motorcycles. This way, the company will have the required experience to complete the job safely and quickly. Finding the right one for you may seem like a daunting task because there are many options to consider.

Don’t worry because Shiply can make your life easier. This online shipping marketplace can connect you to the shipping companies listed on its platforms and offer you with an easy environment to compare costs and companies.

The cost for shipping your motorcycle depends on a few factors such as distance, size, locations of pick up and delivery and the time of the year. The motorcycle transport service type such as open method or enclosed method will also influence the cost.

An open carrier means your bike may share the shipping truck with a few other vehicles and are openly exposed to elements throughout the journey.

Enclosed carrier means the item will stay inside the truck the entire journey and is safe from any outside elements. This will of course cost more.

Ultimately, the transport mode you choose will depend on your preferences and budget. Make sure to take the correct methods to secure your bike arrives in one piece at your new location.

Things To Know Before Buying A Term Plan

By Thomas on May 6, 2020

You may think that the term plan that suits your friend or relative would work for you too. But your friend’s health and age may not be the same as you. And these crucial factors affect the policy’s cost. For you, the best plan would be the one that offers you the highest amount while charging you the lowest. Apart from that, there should be additional benefits like critical illness cover, waiver of premium, accidental death, income benefit, etc.

Because you have to keep so many things in mind, choosing a term plan could be challenging for you. However, if you are the only earning member of your family, have small children, and have loans to pay, investing in a term insurance plan would be beneficial. Below are the things you should consider before buying the term insurance.

What Should Be My Policy’s Term?

If you are in your late 20s or early 30s right now, buying a term plan for 50 years can be unnecessary. Ideally, you should invest in policy until retirement. This is because as you advance towards retirement, your family would be less dependent on you. By the time you turn 60, your kid would settle down, you would pay the loans, and may also have a few assets in your name. You can choose a decreasing term plan in this case, where you will have to pay a significantly low premium amount as the sum insured decreases with time.

Advertisements Show Per Day Premium, What Are They?

You would have seen numerous advertisements talking about per day premium, which could be as low as Rs. 25 per day for 1 crore sum insured. But you should know that these numbers are specific to certain age group, health conditions and policy’s tenure. This policy could be tailored for a person in 20s without any medical condition like blood sugar, blood pressure, etc. whose policy term is 40 years. So, you should know that your policy amount and premium are affected by your health, age, and tenure of the policy.

When Is The Right Time To Buy A Term Insurance Policy?

After you turn 18, you can buy a term plan at any age you wish to because there is no maximum limit. But it is advisable to invest in a policy early because you would get a pocket-friendly deal. Not only your sum insured would be high but also your premium would below. Also, when you are in your 20s or 30s, you have more responsibilities as compared to when you are in your 50s and above. A 30-year-old is likely to have a family of their own as well as loans on their head. They would require a large cover so that the future of their kids is secure. But that would not be the case with a 50-year-old person.

The Bottom Line

Before buying a term plan, you should be aware of how term insurance policies work and what factors affect your plan. This way, you would be able to take maximum advantage of the policy.

3 Things To Consider When Looking For A New Home

By Thomas on May 6, 2020

Buying a new home is a big decision. Not only do you need to consider everything from a financial standpoint, but you also need to think about how moving into a new home could impact every other aspect of your life.

To help you in making this all-important decision, here are three things to consider when looking for a new home.

All Associated Costs

The cost of getting into a new home goes far beyond what you can pay for your monthly mortgage. Because of this, you need to be considering all associated costs before you can determine if you can really afford to make the move you’re wanting.

According to Diane Koopman, a contributor to LifeHack.org, you also need to think about things like your living expenses there, what bills you’ll need to pay, maintenance costs, renovations, furnishing, moving costs, closing costs on the home, and more. Once you’ve been able to hash out what all of these costs will likely be and then balance them against your budget, only then will you know if you can truly afford the home that you’re wanting to buy.

How You Feel About The Neighborhood

The actual home you buy is only part of the equation. Equally important is the neighborhood in which you’ll be moving into, especially if you have kids.

To get a feel for the neighborhood before you purchase a home there, Coral Nafie, a contributor to The Spruce, advises that you try to spend as much time in that area as you can. Ideally, you should shoot to visit that area on various occasions and at different times of the day. By doing this, you should be able to see what type of goings on are common in that area. You should also look up any statistics you can find about that area so you can get as clear of a picture as you can regarding how you’ll fit into that community and how well it will match with the lifestyle you’re wanting.

Issues With The Home

Before you buy a new home, you’re going to want to make sure that you know exactly what you’re getting yourself into as far as any issues that the home has that you’ll then need to address.

While a lot of this kind of stuff will come up in a home inspection, you should do your own inspection before you purchase the property. During this inspection, Thomas Noel, a contributor to Freshome.com, recommends that you check out things like the roof, heating and cooling systems, the foundation, any areas where water damage is common, the windows, and the electrical system.

If you’re looking to buy a new home, consider using the tips mentioned above to make sure you get the right property for you.

The Diamond Feature You Should Learn: Fluorescence

By Thomas on April 23, 2020

Buying diamonds is not as simple primarily because of the price you have to pay for this precious gem.

If you’re looking to buy your first diamond, it is always a good idea to get a reliable seller. Regardless where you will put it, whether on diamond engagement rings, on a necklace, or are planning to invest in them, you should arm yourself with knowledge before buying.

One of the things you have to consider is diamond fluorescence.

Fluorescence is the glow that you see when the gem is subjected to ultraviolet (UV) light.

What is diamond fluorescence?

Gemological Institute of America Inc. (GIA), the world’s foremost authority on diamonds, colored stones, and pearls, developed a grading scale to measure the strength of illumination: none, faint, medium, strong, and very strong.

The amount of fluorescence is only seen under UV light. Most of the time, you will see a blue glow on diamonds. But there are other colors like white, yellow, green, or red.

But take note, not all diamonds glow under UV light. Some have really faint colors and some do not have any at all.

A colorless diamond is somewhat lower than that with a color. But that is not to say that they are worthless.

Diamond industry experts still debate whether the value of a colorless diamond under UV light has lower value. Anyone who purchases wholesale diamonds Vancouver will have different opinions about this.

But if your diamond has an interesting fluorescence, then it can compliment its color when seen under natural light. It can have a magical effect because it seems to play with different types of light.

Should it affect your decision in buying?

This depends on a few factors.

If you spend your days in dark rooms with UV lights, this will definitely be something worth considering. Who doesn’t want to flair something in the dark, right?

But if you spend more time in natural light, then you probably wouldn’t mind this too much.

After all, a diamond with a very strong hue rating will appear to be hazy or cloudy under normal light situations.

It is up to your taste whether you will want a diamond with very strong fluorescence.

Budget-wise, a diamond with faint fluorescence can actually save you money because some will price this a little lower than ones with strong or very strong glow.

When shopping for diamonds, it’s okay to ask the seller to see the diamond under UV light so that you can see if they have a glow or not.

All in all, if you plan on selling cheap engagement rings, then you will want to get diamonds that have none or faint glow. They have the same brilliance as with the ones with stronger UV light glow.