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Archives for September 2019

Ways to Compete with Existing Online Companies in the Same Niche as Yours

By Thomas on September 29, 2019

You can’t start an online business and hope that things will end your way. You have to compete with other companies and stay relevant. You’re trying to target a group of people who are already loyal to a brand. It’s a tough competition, and it takes time before you make a mark.

It doesn’t mean though that you can’t compete with them. It’s still possible for you to succeed against your competitors.

Create a brand

The moment you enter the market, you need to have a brand. You already know that there are other companies with the same products or services offered. You can tell your audience that you’re a cheaper alternative to what they have. You can also inform them that what you offer is of better quality. Without a clear brand, you won’t even get noticed.

Focus on advertising

You have to work harder in advertising your brand. You’re still introducing your business to a lot of people, and it takes time to gain people’s interest. You have to maximize the availability of traditional advertising platforms like flyers and billboards. Your online marketing game should also be on point. You can even hire a local SEO Miami firm if you want help in this endeavor. You need a firm that already knows the strategies to help boost your popularity.

Don’t try to take clients away from others

Just because you’re trying to be competitive doesn’t mean your goal is to take existing clients from other companies. You can still find potential customers who are yet to choose a brand. You can start to target them. If in the process, you convince those who already chose other brands, it’s a bonus.

Never play dirty

You can’t allow fierce competition to make you do terrible things against other brands. It doesn’t matter if they start competing with you in a negative way first. You can’t go down that path since it will adversely affect your brand in the end. You need a reputation management expert, but the goal is to clear any dirt thrown against you. If you want to boost your company, you need to focus on your good qualities. People don’t need to see you fight publicly to feel convinced that you’re a better choice for them.

Be patient

It’s never easy to compete online, especially if you’re against huge brands. You need to stay patient and wait until you see the results you expect. You can’t expect that other companies will see you as a threat. Unless you reach an unparalleled level of popularity, your competitors will surely ignore you.

By working hard and proving that you have quality products, you can see positive changes. You will reach a level of success and even become the leader in that niche. If you can’t get there soon, it’s okay. People will eventually notice what you offer and patronize your brand.

Image: https://unsplash.com/photos/21GWwco-JBQ

 

How to Expand Your Income By Creating a Product or Service

By Thomas on September 9, 2019

Many individuals often miss that there are other methods to make passive income. They are under the assumption that a traditional desk job is the only way to guarantee financial stability. While this was the case previously, there are many new ways that have come about to enhance one’s existing income from their job or even surpass it in some cases. If you are looking to earn more than your salary, consider creating a product or service with the tips listed below:

Useful Tips for Expanding Your Income by Creating a Product or Service

It is important to learn about the different ways to earn passive income. Review these tips to get yourself in the right state of mind to get started:

Assess Your Strengths

The first step to creating side income is to assess what your talents are. Once you know this, you can start to brainstorm what you would potentially be able to sell to your prospective clients.

Make a Blueprint of Your Idea

Upon realizing your strengths, then you can create a basic framework of your target ideas. Getting this down on paper is helpful because it will enable you to visualize what you want to do and then create the proper steps to achieve your goals.

Invest in a Website & Social Media

Regardless of whether you end up choosing a product or a service, you will need a website and social media pages. It is important to understand that websites are not as expensive as they used to be. The best way to get going is to invest in an affordable website and then build your way up as your profits improve. Social media is also free and easy to get going on at a low cost in the beginning.

Consider Prototypes or Service Packages

Once you have decided upon a product or service, then it is time to create your sales strategy with clear goals. The better that you can define your sales strategy, the easier it will be for you to achieve the goals you are looking to and increase your income in the process.

Create Your Sales Funnel

Once you know what you would like to create, you need to design a sales funnel.What this means is finding a mixture of valued products that your target customer would buy. You may want to mix this up with a buy in product to get them to trust you and then a more expensive package of products or services for later on.

Final Remarks

It is absolutely possible to expand your income by creating a product or service. The key is to understand your strengths and figure out how to gain the trust of your target customers. Once you do so, you will be able to create a side business that has the potential to exceed your existing salary. Be sure to keep an open mind, work hard, and you will be amazed at the potential earnings that you can achieve with your own product or service.

 

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I’m Thomas Stevens, a financial advisor who has a love for SEO. Anything numbers related excited me, so I started blogging about finances and budgeting. I also help others blog about finance – it’s always good to have a niche! Read More…

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I’m Thomas Stevens, a financial advisor who has a love for SEO.

Anything numbers related excited me, so I started blogging about finances and budgeting. I also help others blog about finance – it’s always good to have a niche!

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